The Favourite Self Podcast
The Favourite Self Podcast is a show about identity, entrepreneurship, and the courage it takes to grow into the version of you who feels most alive, most authentic, and most rooted in your purpose.
Hosted by founder, author, and brand strategist Carly Ottaway, this podcast explores how the way you see yourself shapes the way you show up, lead, and scale—and why identity is the foundation of your brand, your business, and the life you create.
Each week, Carly shares honest reflections and conversations with founders, creatives, and leaders expanding in real time—from scaling businesses and rewriting limiting beliefs, to balancing ambition and parenthood, to learning how to own your voice and lead without abandoning yourself.
If you’ve ever asked:
How do I show up authentically online?
Why do I keep attracting misaligned clients?
Why doesn’t my income match my output?
Is it possible to expand my business and still be a present, thriving parent?
You’re not alone. This is where we talk about intuition and strategy. Expansion and responsibility. Visibility and vulnerability. It’s where you learn to own your story, trust your intuition, and build a business that reflects who you truly are.
Come for the practical insight. Stay for the perspective shifts. And leave feeling closer to your favourite self—in business and in life.
The Favourite Self Podcast
How to Live and Lead as Your Most Authentic Self with Maria Tassi
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How do you make the switch from the path others expect you to follow to the path of true alignment and authenticity?
In today’s episode of The Favorite Self Podcast, Carly welcomes Maria Tassi, co-founder of High Vibe Women and The Social Snippet, to dive into the transformative power of embracing your truest self. Maria opens up about the moment she realized that her life felt like it was mirroring outdated narratives and the steps she took to release those stories, ultimately stepping into an aligned role as a leader in purposeful business.
She shares how her entrepreneurial path wasn’t planned, but rather, serendipitous, filled with challenges that ultimately led to expansion and growth. Her story will resonate with anyone feeling lost or out of alignment in their own lives and offers practical insights on how to move through fear and embrace your unique inner wisdom.
If you find Maria’s story inspiring, please leave a like and review on this episode and share it with someone who could use it.
Key Takeaways:
- Everything is happening for you, not to you.
- True alignment comes when you honor your unique strengths and trust that your path to success will look different from others’.
- Fear is not something to overcome, but rather, a companion on your journey.
- Vulnerability is one of your greatest strengths, connecting you to yourself and your community.
- Expanding into our most aligned selves means leaving behind narratives that no longer define or serve us.
- What it means to show up as your favourite self.
Maria’s Links:
Instagram: @_mariatassi / @highvibe.women / @thesocialsnippet
Website: https://www.thesocialsnippet.com/
https://www.highvibewomen.ca/
Carly's Links
Website: carlyottaway.com / webofwords.ca
Instagram: @itscarlyottaway / @webofwords_
LinkedIn: https://www.linkedin.com/in/carlyottaway
Watch on Youtube: https://www.youtube.com/@favouriteselfpodcast